Monday 12 January 2009

Reducing a student's carbon footprint

A campaign to promote how a university student can reduce their carbon footprint. The canvas bag package contains a washing line kit, encouraging the student to hang their washing out. Printed onto the pegs are tips and facts related to reducing the students’ carbon footprint.

The package also includes some underwear for the student, encouraging the student to ‘air their smalls in public’ as shown by placing the washing line and pants in a town centre.


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